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A sales program forteams facing
Can every one of your reps say the same compliant thing about Veltora?
Usually not, and in your industry the difference isn't lost margin, it's a compliance finding. This program aligns what your reps know, believe and say in four one-hour team sessions.
Make it for your team
Execution readinessExample scores for a sample company. Add your website to estimate your own. Measured once your team plays. Ready at 80.
Where it usually breaks38Today82/ 100After the 4 team sessions
Ready to executeShared knowledgeHigh riskDifferent versions of what the heart failure label allows
Shared convictionHigh riskReps doubt the trial data and oversell or undersell it
Shared practiceMedium riskNo agreed move when a prescriber asks off-label
4 sessions~50 min each8–12 people per teamNo facilitatorSessions are built from your approved material and can go through your medical, legal and regulatory review before anyone plays. Your edits are locked.
The gap
What you'd typically hear if five of your reps answered alone.
SESSION 1 · FILL THE GAPSAnswered alone
Finish the sentence: when a cardiologist asks whether Veltora works in patients with severe kidney disease, I…MMira…say yes, the early data looks promising.
JJonas…show the subgroup slide from the phase III.
AAylin…say it's not in the label and move on.
TTomas…offer to connect them with Medical Affairs.
RRosa…I'm honestly not sure what I'm allowed to say.
What it costs you if nobody notices
Shared knowledgeOne off-label sentence is a compliance findingEvery rep's version is a claim your company made. An audit looks at what was said, not what was meant.
Shared convictionReps who doubt the data undersell itIf they're not convinced by the trial results, prescribers hear it, and stay with the product the rep does believe in.
Shared practiceMedical Affairs gets flooded or bypassedWithout an agreed referral rule, some reps refer everything and some refer nothing.
The program that closes the gap
Four one-hour sessions. Every one of your reps, the same compliant story, from the first HCP visit.
Session
Shared knowledgeShared convictionShared practice
S1Know the new labelAgrees exactly what the heart failure indication allows, and what it doesn't.
Shared knowledge1Agree the facts: what Acme Endpoint does2Fill in the gaps together to agree the shared words for…Shared conviction3Decide together whether your team backs the channel…Shared practice4Align on what Acme Endpoint does5Rehearse the moment a wavering customer says they'll wait
DemoS2Believe the dataShows you whether your reps trust the trial results, and what would convince them.
Shared knowledge1Quiz yourselves and agree the facts on believingShared conviction2Name what it costs if a rep gets the off-label question wrong3Decide together whether your team will stand behind the…Shared practice4Sort real prescriber situations into the right compliant response5Rehearse the off-label kidney question from a cardiologist
DemoS3Handle off-label questionsAgrees where the boundary is and when a question goes to Medical Affairs.
Shared knowledge1Pin down the exact boundary rule for off-label Veltora…Shared conviction2Rewrite five off-label moments into the one response every…Shared practice3Sort real off-label scenarios into the correct response4Put the off-label question steps in the right order
DemoS4Handle prescriber objectionsPractises price, safety, "I'll wait for the guidelines", "Cardexa works fine" and more.
Shared knowledge1Nail the facts on Veltora's labelShared conviction2Decide how you'd handle an off-label questionShared practice3Match five prescriber objections to the one right response…4Rehearse the exact moment a cardiologist asks about…
DemoPlay it yourself · a short demo · one exercise from session 3 · Make the Call
Alone first. Then the team agrees on one answer.
This is a taste, not the whole session. “Handle off-label questions” runs 4 exercises with your own team, on a call or in a room. Here is one of them, on the real screens, played with four AI teammates, so you can feel how a session works.
Handle off-label questions · Make the Call00:00MJLSYouRewrite five off-label moments into the one response every rep should giveOn screen: Reframe 5 off-label moments into what you'd actually say to the cardiologist alone
You are playing with 4 AI teammates. Every screen opens on its briefing: read it, then tap I’m ready.
Readiness intelligence · what you'll see as teams play
Know which of your reps are ready to talk about Veltora, and where you should step in, before the first HCP visit.
Acme Pharma › Readiness intelligence › Launch of VeltoraEvery one of your reps explains Veltora the same way
Readiness index82%Ready+44 pts25% participation + 25% progress + 50% alignment · Ready at 80
Shared knowledge48 → 88Shared conviction37 → 71Shared practice44 → 80
Participation94%132 of 140 people played at least once
Progress75%3 of 4 planned sessions completed
Alignment41% →78%437 of 560 points aligned
Failed alignment pointsWhere you should step in
When a question goes to Medical AffairsNot aligned in 4 of 14 playsShared knowledgeYour hospital key account teams · 31 reps
Would we back Veltora with our biggest prescribers?"Not yet, we still have concerns" in 2 playsShared convictionYour enterprise team · 14 reps
Your reps could play this next week. Add your website to make it yours.
- 01 · 5 minConfirm the assumptionsCheck what we inferred about you and edit any text in place. Your edits are locked.
- 02 · 1 link per teamInvite your teamAny browser, any device. No account, nothing to install.
- 03 · after each playWatch readiness fill inYou see who played, what they agreed, and where to follow up.
Used by teams at
Free until you play live · ISO 27001 · EU data
Free until you play live · ISO 27001 · EU data