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A sales program forteams facing
Do your account managers agree who to chase in the new market, and what to say?
Usually not, so the first quarter goes to the wrong retail buyers. This program aligns where your team focuses and how it adapts the pitch, in four one-hour team sessions.
Make it for your team
Execution readinessExample scores for a sample company. Add your website to estimate your own. Measured once your team plays. Ready at 80.
Where it usually breaks38Today81/ 100After the 4 team sessions
Ready to executeShared knowledgeHigh riskDifferent pictures of the ideal first customer
Shared convictionHigh riskAccount managers doubt the new market is worth the effort
Shared practiceMedium riskNo agreed rule for which leads to drop
4 sessions~50 min each8–12 people per teamNo facilitatorThe gap
What you'd typically hear if five of your reps answered alone.
SESSION 1 · FILL THE GAPSAnswered alone
Finish the sentence: in the new market, our best first retail buyer is…MMira…the biggest one we can get a meeting with.
JJonas…anyone who already knows us from home.
AAylin…a mid-size one with exactly the problem we solve.
TTomas…whoever replies first.
RRosa…I'm not sure. We haven't defined it.
What it costs you if nobody notices
Shared knowledgeThe first quarter goes to the wrong accountsWithout a shared picture of the ideal customer, every account manager chases a different one.
Shared convictionHalf the team keeps selling at homeIf your account managers doubt the new market, they quietly go back to the accounts they know.
Shared practiceThe pitch doesn't travelWhat works at home gets repeated word for word, including the parts the new market doesn't care about.
The program that closes the gap
Four one-hour sessions. Every one of your account managers, the same targets and the same pitch, from the first buyer meeting in the new market.
Session
Shared knowledgeShared convictionShared practice
S1Know the new marketAgrees the ideal first customer and what is different from home.
Shared knowledge1Agree the ideal first retail buyer to chase in the new…2Apply one shared rule to four real first-month leadsShared conviction3Decide like the sales directorShared practice4Sort four first-month retail leads into chase now5Rehearse the first buyer call
DemoS2Back the expansionShows you whether your account managers think the new market is worth it, and why not.
Shared knowledge1Quiz, watch, and re-quiz on how to spot the ideal first…Shared conviction2Weigh what succeeding in the new market would really bring…3Align on whether your team genuinely backs the push into…Shared practice4Agree which new market leads to chase now, nurture, or drop5Rehearse the moment a buyer lead looks big but isn't the…
DemoS3Pick the right accountsAgrees which leads to chase now, nurture or drop.
Shared knowledge1Agree the facts on which leads to chaseShared conviction2Decide which leads to chaseShared practice3Sort real new-market leads into chase now4Rank a lead from first contact to verdict
DemoS4Adapt the pitchPractises what changes: local references, Private label, local objections.
Shared knowledge1Quiz each other alone then as a team on the facts for…Shared conviction2Agree as a team whether to back chasing the mid-size…Shared practice3Match each new-market lead to the right next move4Agree how the team handles the first buyer call in the new market
DemoPlay it yourself · a short demo · one exercise from session 3 · Sort the Situations
Alone first. Then the team agrees on one answer.
This is a taste, not the whole session. “Pick the right accounts” runs 4 exercises with your own team, on a call or in a room. Here is one of them, on the real screens, played with four AI teammates, so you can feel how a session works.
Pick the right accounts · Sort the Situations00:00MJLSYouSort real new-market leads into chase now, nurture or drop as a teamOn screen: Sort each of the 6 leads into its correct action alone
You are playing with 4 AI teammates. Every screen opens on its briefing: read it, then tap I’m ready.
Readiness intelligence · what you'll see as teams play
Know which of your account managers are ready for the new market, and where you should step in, before the first quarter is gone.
Acme Foods › Readiness intelligence › New market entryEvery one of your account managers chases the same customers in the new market
Readiness index81%Ready+43 pts25% participation + 25% progress + 50% alignment · Ready at 80
Shared knowledge48 → 88Shared conviction37 → 71Shared practice44 → 80
Participation94%75 of 80 people played at least once
Progress75%3 of 4 planned sessions completed
Alignment41% →78%250 of 320 points aligned
Failed alignment pointsWhere you should step in
What counts as an ideal first customerNot aligned in 4 of 9 playsShared knowledgeYour new-market team · 14 account managers
Would we back the expansion with our biggest retail buyers?"Not yet, we still have concerns" in 2 playsShared convictionYour enterprise team · 14 account managers
Your account managers could play this next week. Add your website to make it yours.
- 01 · 5 minConfirm the assumptionsCheck what we inferred about you and edit any text in place. Your edits are locked.
- 02 · 1 link per teamInvite your teamAny browser, any device. No account, nothing to install.
- 03 · after each playWatch readiness fill inYou see who played, what they agreed, and where to follow up.
Used by teams at
Free until you play live · ISO 27001 · EU data
Free until you play live · ISO 27001 · EU data