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A sales program forteams facing
When a retail buyer pushes back, do you get pulled in to save the listing?
Usually yes. The account manager hears "it is too expensive" or "we are happy with what we have", freezes, and books a call with you. This program aligns what your account managers know, believe and do when the retail buyer pushes back, in four one-hour team sessions.
Make it for your team
Execution readinessExample scores for a team like yours. Add your website to estimate your own. Measured once your team plays. Ready at 80.
Where it usually breaks42Today83/ 100After the 4 team sessions
Ready to executeShared knowledgeHigh riskNo agreed answer to the five objections every account manager hears
Shared convictionHigh riskAccount managers believe the objection is the end of the listing
Shared practiceHigh riskThe answer depends on which account manager took the call
4 sessions~50 min each8–12 people per teamNo facilitatorThe gap
What you'd typically hear if five of your reps answered alone.
SESSION 1 · FILL THE GAPSAnswered alone
Finish the sentence: when a retail buyer says "we are happy with what we have", I…MMira…ask what they would change about it if they could.
JJonas…agree, and ask if I can check back next year.
AAylin…list what your new range does better.
TTomas…offer a discount to make it worth a look.
RRosa…book a call with my manager. They are better at this.
What it costs you if nobody notices
Shared knowledgeThe objection gets improvisedWithout an agreed answer, every account manager invents one on the spot, and most of them are a discount.
Shared convictionThe listing ends at the first noA account manager who believes pushback means the retail buyer is lost stops selling exactly where the sale starts.
Shared practiceYour calendar is the escalation pathEvery objection that needs the director to answer it is a listing that waits a week, and a account manager who learns to wait.
The program that closes the gap
Four one-hour sessions. Every one of your account managers, the same answer to the same pushback, without you on the call.
Session
Shared knowledgeShared convictionShared practice
S1Know the answersAgrees the five objections you hear most and the answer to each.
Shared knowledge1Agree the shared answer to each of the five most common…2Agree the correct answer to the five objections your reps…Shared conviction3Decide how to handle "we are happy with what we have"Shared practice4Sort common renewal objections into the one correct response5Agree the five objections reps hear most
DemoS2Hear pushback as interestShows you whether your account managers read an objection as the end, and what would change that.
Shared knowledge1Align on reading customer pushback as an opening worth exploringShared conviction2Decide together what pushback really costs the renewal if…3Decide as the CRO whether an objection is a dead end or an openingShared practice4Sort real customer pushback scenarios into the correct response5Reframe how you handle a customer saying they are happy
DemoS3Answer the same objectionAnswers the same retail buyer objection alone, compares, and aligns on the answer that works without escalating.
Shared knowledge1Align on the one right way to answer the five most common…Shared conviction2Reframe how you answer "we are happy with what we have"Shared practice3Answer the same customer objection alone4Rank the four steps for answering the "we are happy with…
DemoS4Hold the linePractises the hard objections back to back, in the order that keeps the listing alive.
Shared knowledge1Agree the correct answer to each hard renewal objectionShared conviction2Decide how to handle "we are happy with what we have"Shared practice3Rank the objection handling steps in the order that keeps…4Rehearse the toughest renewal call moment by moment
DemoPlay it yourself · a short demo · one exercise from session 3 · Make the Call
Alone first. Then the team agrees on one answer.
This is a taste, not the whole session. “Answer the same objection” runs 4 exercises with your own team, on a call or in a room. Here is one of them, on the real screens, played with four AI teammates, so you can feel how a session works.
Answer the same objection · Make the Call00:00MJLSYouReframe how you answer "we are happy with what we have" and align with the CRO's callOn screen: Reframe each of the 4 customer pushback lines as a question that finds what sits behind them, alone
You are playing with 4 AI teammates. Every screen opens on its briefing: read it, then tap I’m ready.
Readiness intelligence · what you'll see as teams play
Know which of your account managers would answer the same objection the same way, and where you should step in, before the next listing lands in your calendar.
Your company › Readiness intelligence › Customer pushback without the directorEvery one of your account managers answers the hard objection without pulling you into the call
Readiness index83%Ready+41 pts25% participation + 25% progress + 50% alignment · Ready at 80
Shared knowledge48 → 88Shared conviction37 → 71Shared practice44 → 80
Participation94%75 of 80 people played at least once
Progress75%3 of 4 planned sessions completed
Alignment41% →78%250 of 320 points aligned
Failed alignment pointsWhere you should step in
"Too expensive"Not aligned in 7 of 18 playsShared knowledgeYour newest account managers · 14 people
Does pushback mean the listing is lost?"Not yet, we still have concerns" in 2 playsShared convictionYour inside sales team · 12 account managers
Your account managers could play this next week. Add your website to make it yours.
- 01 · 5 minConfirm the assumptionsCheck what we inferred about you and edit any text in place. Your edits are locked.
- 02 · 1 link per teamInvite your teamAny browser, any device. No account, nothing to install.
- 03 · after each playWatch readiness fill inYou see who played, what they agreed, and where to follow up.
Used by teams at
Free until you play live · ISO 27001 · EU data
Free until you play live · ISO 27001 · EU data