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A sales program forteams facing
Example for 60 partners and managers · 4 one-hour sessions

You agreed which clients to go after. Are your partners and managers still chasing the wrong ones?

Usually half of them. The target list went out in a deck, and every partner kept the accounts they already knew. This program aligns what your partners and managers know, believe and do with the list, in four one-hour team sessions.

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Execution readiness
44Today81/ 100After the 4 team sessions
Ready to execute
Example scores for a team like yours. Add your website to estimate your own. Measured once your team plays. Ready at 80.
Where it usually breaks
Shared knowledgeHigh riskFive different ideas of what a target client looks like
Shared convictionHigh riskPartners and managers believe their old accounts are still the safer bet
Shared practiceHigh riskThe same account gets chased by one partner and dropped by another
4 sessions~50 min each8–12 people per teamNo facilitator
The gap

What you'd typically hear if five of your reps answered alone.

SESSION 1 · FILL THE GAPSAnswered alone
Finish the sentence: when an account fits the old profile but not the new target list, I…
MMira…drop it. The list is the list.
JJonas…keep working it quietly. A deal is a deal.
AAylin…chase it if the deal is big enough.
TTomas…ask my manager each time.
RRosa…I'm not sure which accounts fit the new list.
What it costs you if nobody notices
Shared knowledgeThe list is read five waysWhen "target account" means something different to every partner, the pipeline fills with the accounts they already liked.
Shared convictionThe old accounts win by defaultA partner who does not believe the new clients will close keeps calling the ones who always answered.
Shared practiceEffort goes where the plan is notHalf the quarter is spent on clients you decided not to chase, and the managing partner finds out at the forecast.
The program that closes the gap

Four one-hour sessions. Every one of your partners and managers, the same clients in the pipeline, from the next client meeting.

Session
Shared knowledgeShared convictionShared practice
S1Know the target listAgrees who a target client is, who is not, and why.
Shared knowledge1Agree the exact facts that define a target customer2Fill in the shared definition of a target customerShared conviction3Decide the target list cut the way the CRO didShared practice4Align on which account situations to chase5Rehearse the moment an old-profile account shows up
Demo
S2Back the choiceShows you whether your partners and managers believe the new clients will close, and what would convince them.
Shared knowledge1Surface whether reps believe Growth tier accounts will closeShared conviction2Face what it costs if reps keep working the wrong accounts3Decide as the CRO, then face the real reasons behind the…Shared practice4Sort real rep situations into the right response to a new…5Reveal whether reps believe in the Growth target list
Demo
S3Sort the real accountsSorts the same real accounts alone, compares, and aligns on which to chase and which to drop.
Shared knowledge1Quiz the whole team on which accounts to chaseShared conviction2Decide which real accounts to chaseShared practice3Sort four real pipeline accounts into chase4Rank four pipeline accounts by what to do with them first
Demo
S4Let go and move onPractises dropping a familiar account, handing it over, and opening a target one.
Shared knowledge1Learn and agree the exact rules for droppingShared conviction2Decide as the CRO whether to drop a familiar account for a target oneShared practice3Match six account situations to the right next move4Rehearse dropping a familiar account
Demo
Play it yourself · a short demo · one exercise from session 3 · Sort the Situations

Alone first. Then the team agrees on one answer.

This is a taste, not the whole session. “Sort the real accounts” runs 4 exercises with your own team, on a call or in a room. Here is one of them, on the real screens, played with four AI teammates, so you can feel how a session works.

Sort the real accounts · Sort the Situations00:00MJLSYou
Sort four real pipeline accounts into chase, nurture or drop, alone then as a teamOn screen: Sort each of these 7 pipeline accounts into its correct bucket alone
On your ownWork on your own. Your answer stays private until everyone is done.
03:00
YStay muted
Sort each of these 7 pipeline accounts into its correct bucket alone
labels
Drop
Chase
Nurture
tasks · any order
01A mid-market IT team that matches the target profile exactly but has never replied to an email
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02A long-standing customer outside the target profile who places a small order every year
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03A big renewal with a customer the target list explicitly says to avoid
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04A mid-market IT team that matches the profile and asked for a call last week
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05A small, infrequent buyer that does not fit the profile and rarely responds
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06A mid-market IT team that fits the profile but is currently a Globex customer showing light interest
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07A large account outside the profile that renews every year without any sales effort
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Drag a label or tap one, then tap an item to place it
0/7 placed
You are playing with 4 AI teammates. Every screen opens on its briefing: read it, then tap I’m ready.
Readiness intelligence · what you'll see as teams play

Know which of your partners and managers would chase the same accounts, and where you should step in, before the quarter goes to the wrong clients.

Your company › Readiness intelligence › Which customers to chaseEvery one of your partners and managers chases the clients you chose, and drops the rest60 partners and managers enrolled · 3 of 4 sessions played · 7 plays · owner: you
Readiness index81%Ready+37 pts25% participation + 25% progress + 50% alignment · Ready at 80
Shared knowledge48 → 88Shared conviction37 → 71Shared practice44 → 80
Participation94%56 of 60 people played at least once
Progress75%3 of 4 planned sessions completed
Alignment41% →78%187 of 240 points aligned
Failed alignment pointsWhere you should step in
A big deal with the wrong clientNot aligned in 5 of 14 playsShared knowledgeYour enterprise team · 18 partners and managers
Will the new target clients actually close?"Not yet, we still have concerns" in 2 playsShared convictionYour longest-serving partners and managers · 22 people
Sample data. Before anyone plays, readiness is estimated from your material. Real numbers come only from live plays with your team.
You are looking at a sample

See how ready your team really is.

Add your website and, optionally, what's changing. We estimate your team's readiness and build the four sessions that close the gaps, for your products, buyers and competitors.

About 10 minutes · nothing is sent to your team

Your partners and managers could play this next week. Add your website to make it yours.

  1. 01 · 5 minConfirm the assumptionsCheck what we inferred about you and edit any text in place. Your edits are locked.
  2. 02 · 1 link per teamInvite your teamAny browser, any device. No account, nothing to install.
  3. 03 · after each playWatch readiness fill inYou see who played, what they agreed, and where to follow up.
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